3 C’s Of A Successful Business

When you’re an entrepreneur, whether you are just starting out, or have been running your business for a while, the thing you strive for the most is success. While there are several components needed for success, they can often be summed up with 3 words, or the 3 C’s—courage, calculation, and calmness.


The first thing you need to run a successful business is courage. First of all, it takes courage to start a business at all, and branch out on your own, rather than continuing to work for the man. Secondly, it takes courage to apply for a business loan. Most businesses require some start-up capital, and that often requires collateral in exchange for start-up money. This means you are taking a financial risk, and that requires courage. Additionally, it takes courage to both survive the downs and celebrate the ups. Running a business can include a lot of ups and downs, and it takes courage to keep going. If you are going to be successful in business, you’re going to have to have a little heart and take courage.


The next element of running a successful business, or the next C in the equation is calculation. Yes, you need many careful and thoughtful business planning sessions as you run your business. The first step, if you are just starting out, is to write up a business plan. After all, if you don’t have an idea of where you are going, you certainly won’t be able to get there. Writing a business plan will help you determine what your goals are, what your marketing plan is, who you need to hire, how much profit you can expect to turn, and more. As you continue to grow your business, you can tweak your plan as you go.

Calculation will also be required in all future business decisions and deals. There is a lot of strategy to running a business, and as you learn, grow, and make calculated decisions, your business is bound to grow.


The last C in the successful business equation is calmness. Any business owner knows that running a business is stressful, and there is nothing worse to destroy your progress than flying off the handle when things get rough. Instead of stressing out, find ways to remain calm. This could even include taking breaks from work every so often in order to balance stress levels. You can do this by exercising, reading, or taking up any hobby that brings you joy.

These are the 3 C’s of a successful business: courage, calculation, and calmness. As you are starting your business, or as you continue to run your business, remember to keep these 3 C’s in mind, and you’ll be well on your way to maintaining success in your business.

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