Skip to content

Category: Marketing and Sales

Tips For Email Marketing

Email marketing is still one of the most effective ways to reach out to current and new customers alike. If you’re not currently implementing an email marketing campaign, you could be missing out on a huge portion of your potential profits. Those who are new to the game, however, might not know how to correctly […]

Read more

How To Use Pinterest For Your Small Business

Pinterest is a great way to market a small business, especially one that sells products or visual services. Because of Pinterest’s high visual format, being able to produce great visuals (or find someone who you can pay to do it for you) will be integral to finding success on this social media, but it is […]

Read more

Best Pick-Up Lines for Networking Follow-Up

Let’s be honest—meeting new people is nerve-wracking enough without also having to try and sell them something. In some ways, selling someone something is not so different from asking them on a date: there’s same process of initial contact, and then a follow-up that seals the deal. Learning pick-up lines can help you in the […]

Read more

How to Use Video to Promote Your Business

According to a recent Tech Crunch survey, internet users watch more than 186 videos every month. Isn’t that incredible? While not all of those videos are made by companies to promote their businesses, a large chunk of them are made for the sole purpose of promoting business. Video is by far the most engaging way […]

Read more

How To Find Good Employees

Recently, I was talking to a friend of mine who owns 2 small food franchise chains. When we get together, we always like to talk about how our businesses are doing. In short, both of our businesses are doing well, and growing, but she had one big caveat. She couldn’t seem to find employees that […]

Read more

How To Sell Your Small Business

Has the time has come to finally part with your beloved business? There are many different reasons to sell a business including changing locations, pursuing different opportunities, or perhaps you just can’t make it profitable. No matter what the reason, it can be a difficult and lengthily process to sell your business. Here are some […]

Read more

How To Protect Your Brand On Social Media

One of the best ways to grow your brand’s image is to participate on relevant social networking sites. Not only are most internet users active on social networking sites, but also it’s free to create a profile and make posts on social media. It’s a win-win. While social media is a great way to grow […]

Read more

How To Sell eBooks On Amazon

The world of self-publishing books has opened the door for many entrepreneurs to share their ideas, and to also make a little extra money on the side. In fact, some entrepreneurs make their living solely by publishing eBooks. Isn’t that amazing? If you are interested in writing and selling an eBook, you will definitely need […]

Read more

How To Handle Negative Feedback From Customers And Employees

There is no doubt that it’s hard to sit and take negative feedback in any situation, but especially when it comes to a business. However, receiving negative feedback well can help you grow your business in ways you never thought imaginable. Here are some ways to strategically take negative feedback from others in order to […]

Read more

How To Make The Most Of Networking Events

As a small business owner, one of the most important ways you can grow, find new customers, and increase your knowledge of your industry is to attend various networking events. Thankfully, every community typically has local business expos, state sponsored business events, and special networking events for a specific group of people. If you are […]

Read more